Clubieh Cafe has started offering light food products such as snacks and healthy sandwiches, as well as hot and cold drinks. With a happy and lively identity and with the aim of communicating with teenagers and young people, Clubieh tried to create its visual elements to instill the concept of health by consuming healthy products to the audience. For this purpose, a design of a smile was placed in the logo design. Also, in the design of the brand’s items, it was tried to convey the concept of happiness and health to the audience with happy colors and a smile.